The once well known nternet Co behind in the mobile era

March 11, 2017 0 Comments

[Abstract] people network, network, network, list Yideng Jinti, cool easou, hurry up 8, to more than 114 PC classified information website known, has become synonymous with "traditional", now want to say is, how to keep up with the fast pace of their mobile internet.

 

recently, classifieds site Ganji announced the completion of a new round of financing, a total of more than $200 million. As a kind of vertical life service platform, 58 city Ganji is the new "winner", while the other tens of thousands of classified information website is still in many of the classified information website for the market "cake", or waiting for death.

A common

58 city and Ganji is as vertical class life service platform, the process of the transfer to the mobile terminal on the PC side, can be very good for seamless convergence, this point, classified information website other apparently left behind, they did not keep up with the pace of mobile Internet, or in the end is still hard work with PC.

people network, network, network, list Yideng Jinti, cool easou, hurry up 8, to more than 114 PC classified information website known, has become synonymous with "traditional", now want to say is, how to keep up with the fast pace of their mobile internet.

according to my observation, a number of classified information sites, there is no place in the PC side of the site to place the end point of the mobile terminal, more is to do a mobile phone station, relying on the search engine to bring traffic.

PC end point is basically fixed, users rely on the browser to access the site, so the search engine has become one of the traffic king, CNNIC report shows that the search engine once beyond instant messaging, video, music and other sites in the usage of the first, any website wants to develop, must go to search engine this big hole, this time all of the ecosystem are basically around the search engine in the classifieds site obviously in this ecological system, easy on the net, net, this title list of Web sites such as rely on search engines to get traffic thinking in the original PC era is not wrong.

But

, mobile Internet, search engine is not the main flow entrance, said directly, it does not end PC so big, 58 city and Ganji are out of search engines "cage", to promote the mobile terminal products, such as APP, WeChat, the number of public, let oneself the flow of more display, and not rely solely on the search engine.

Classification information website

PC, and not out of the search engine "big cage", it is a mobile phone website for users to browse more convenient, but there certainly are factors of the search engine. To reduce the dependence upon the search engine, to build their own platform on its own platform for the establishment of relevant ecological system, which is the core for PC and mobile terminal connection location, but also can enhance their competitiveness in the mobile terminal.

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